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Tu’el Delivers High Performance Botanicals

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By: Jamie Matusow

Editor-in-Chief

Tu’el’s creators, Lisa and Lori Nestore (Tu’el means 2 L’s, for the founders) offer custom formulations that promise effective results for balancing and improving skin’s health and overall performance. A full 4-step retail system enables professionals to provide clients with a regimen for daily care. The brand recently redesigned the packaging.

Chava Oropesa, art director at Tu’el, tells Beauty Packaging: “Tu’el’s new packaging was redesigned with the goal to gain a new audience in an already competitive marketplace. The elegant identity design mixes bold typography, which is then combined with playful messages to complete the visual experience of the brand’s packaging.”

More info: www.tuelskincare.com 

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